Spring 2014


Gelish Nails It Again

Every year, NAILS Magazine and Beauty Launchpad Magazine compile their favorite products throughout the year for their annual Readers' Choice Awards. What makes both these awards so meaningful is the fact that the products chosen aren't "editor's favorites," but they are all the winners that have been selected by nail technicians who use these products on a daily basis.

The following Gelish and Hand & Nail Harmony products were voted "Top 5" in the categories below for the Nails Magazine Readers' Choice Awards:

Zooming Past the Competition

During the month of October and November, Gelish Soak-Off Gel Polish and Bellacures Salons joined together to put Gelish manicures in the driver's seat. Billboards, used for decades by retailers, banks and insurance companies, are a fresh new way for salon brands to promote innovative manicure technology to a wide variety of consumers. The recently constructed billboards on Santa Monica and Beverly Glen Boulevard in Los Angeles, California were seen by countless consumers each day. This innovative advertising strategy will put Gelish polish in the fast lane as the go-to manicure of today.

Duck Hunting at Beauty Systems Group President's Meeting

For the 2013 President's Meeting held at the Hilton DFW Lakes in Dallas, Texas, Gelish pulled out all the stops for an all-out fantastic presentation for Beauty Systems Group. Highlights of the evening included a cocktail hour, sales presentation, a dance routine, a bit by comedienne Anjelah Johnson and the presentation of the "2013 Professional Partner of the Year Award," which went to John Golliher, president of Beauty Systems Group. One of the best parts of the evening? When Gelish sales manager Don Kittleson appeared onstage dressed as Phil Robertson from the A&E hit reality-TV series "Duck Dynasty." A special thank you goes out to Beauty Systems Group for a fun-filled, informational evening!