Product Description

Hard Launch is a bright white crème gel nail polish from the Gelish Color Plus collection. This professional soak-off gel polish delivers bold, highly pigmented white coverage with a smooth, glossy crème finish for clean, modern manicures. Its crisp true-white look is ideal for minimalist nails, graphic nail art, French manicures, bridal details, statement white manicures, and high-contrast designs. Designed for salon-quality, long-lasting wear after LED curing, Hard Launch brings fearless self-expression to any look that calls for fresh, visible color.

Color Description

A crisp, bright white crème gel polish with a smooth glossy finish and bold, clean color payoff. This modern true-white shade works as a statement color or a versatile nail-art essential for French tips, graphic designs, bridal manicures, minimalist looks, and high-contrast nail art.

Color Personality

Confident • Visible • Fearless • Modern • Self-Assured

Color Mood

Clean • Bold • Empowering • Fresh • Graphic

Best For

Professional salon manicures, French manicures, bridal nails, minimalist nails, graphic nail art, editorial looks, statement manicures, and white pedicures.

Looks Great On

Perfect for courthouse weddings, engagement parties, graduations, gallery openings, sneaker events, and those big “I’m ready to be seen” moments. Style this crisp white with head-to-toe white, denim, sharp black-and-white looks, or silver accessories; finish with fresh makeup, glossy lips, or graphic liner. On nails, take it into modern French tips, micro-French manicures, negative space, geometric designs, checkerboard art, or chrome accents.

How To Use

After prep, apply a thin even layer of Gelish Foundation or Quick Release Base Gel and cure. Apply Gelish Color Plus Gel Polish shade of choice, cap free edge, and cure. Repeat. Apply a thin layer of Gelish No Cleanse Top Coat and cure. Finish with Gelish Nourish Cuticle Oil.

To remove, lightly file surface. Saturate a remover wrap with Gelish Artificial Nail Remover. Wrap nail, soak 10-15 minutes. Gently remove remaining gel with orangewood stick.

Curing Tips for Gelish Color Plus

1. Rich color needs a full cure. Color Plus is highly pigmented, so it needs a complete cure. If you aren't using our Gelish 18G LED Light, we recommend a 60-second cure for each layer of Color Plus.

2. Apply in thin layers. Thin coats cure evenly and give you the smoothest finish. If you see any wrinkling, that layer isn't fully cured. Put it back under the lamp for another 60 seconds.